ReportsFacebook in Egypt ... E-Marketing Insights
With almost 3.8 Million Egyptian Users representing about 5% of Egypt’s Population, Facebook becomes a fact of life day after day and a must to deploy channel for all marketers. Utilizing this channel as a marketing tool requires understanding the crowded environment of users who are
- Fans Of Unlimited Pages
- Members of Unlimited Groups.
- In Different Life Stages
- Exposed to over dose of advertisement in every single minute.
To reach your desired people among such a crowded clutter; you don’t need to know only their demographics, but what you need is to know how to speak to them according to
- What they like and love in life;
- What movies they watch,
- What books they read,
- Where they work,
- What they search for,
- Who are their icons and roles of models,
- …etc.
eMarketing Egypt has defined all sets of variables and based on them has made classification of Egyptian Facebook users and defined key segments as a niche markets that can be reached in intelligent, targeted, quick and effective way that will have a high advertising relevance and engagement
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SEO
Search engine optimization ( SEO ) is the process of improving the volume and/or quality of traffic to a web site from search engines, via natural search results through increasing the positions of a web site within the search engines, using careful analysis and research techniques.
SEM
Search engine marketing ( SEM ) is a form of emarketing that seeks to promote websites by increasing their visibility in Search Engine Result Pages (SERPs) through the use of contextual advertising
Viral Marketing
Viral online marketing refers to deliver your marketing message based on online word of mouth technique, through social networks and online communities in order to build brand awareness and achieve other marketing objectives.
SMO
Social Media Optimization ( SMO ) is a set of methods for generating publicity through social media, online communities and community websites.
Banner Ads
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Online Competitive Intelligence
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